Robert Denton - Media and Design Consulting

Robert Denton - web strategist and designer

Perpetual nodesign in process…
the cobbler's shoes and all that.

“The Rise and Fall of Design Within Reach | Fast Company”

Posted: 04.12.2009

The Rise and Fall of Design Within Reach | Fast Company.

Well I’ve always called it “Design Within Reach ? of 2% of the Population”. I was always under the impression that modern design practice was about mass production thereby enabling more people to enjoy well designed objects, not to push design into a more rarified space with a price out of reach of the average person.

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